One of the United Nations’ top sustainability goals is ensuring the availability and sustainable management of water. Around the globe, water availability is becoming less predictable and threatening biodiversity. Predicting a 40% shortfall in freshwater resources by 2030, the UN General Assembly launched the Water Action Decade in 2018 to help transform how we manage water.

The personal care and home care industries are heavily dependent on this precious natural resource and are taking action. A growing trend involves reformulating with less water and compact formats. How can you switch to a low- or no-water formulation without compromising on consumer experience? See how bio-based ingredients, functionality and efficiency work together to create high-performance yet eco-conscious products consumers love.

Here's how CP Kelco is reducing impact & closing the loop on circularity

Eliminate Waste

Commit to zero waste* to landfill by recycling and upcycling

Manufacturing

Continuously improve energy and water efficiency in manufacturing process

Product Design

Think readily biodegradable, compact, waterless formats

Raw Materials

Prioritize renewable, bio-based ingredients and regenerative agricultural practices

Product Design

Think readily biodegradable, compact, waterless formats

Raw Materials

Prioritize renewable, bio-based ingredients and regenerative agricultural practices

Manufacturing

Continuously improve energy and water efficiency in manufacturing process

Eliminate Waste

Commit to zero waste* to landfill by recycling and upcycling

*Defined as >90% waste diversion from landfill

Bio-based ingredients: What are they and how do they help?

Bio-based ingredients are derived from plants and other renewable materials to help product developers reduce their reliance on petroleum. Bio-based products like our ARBALON^® Cellulose Liquid and CELLULON^® Cellulose Liquid contribute to a circular economy approach. They are produced from fermentation-derived cellulose with the idea of protecting natural resources and the health of ecosystems, optimizing product efficiency and helping to eliminate waste.

What is Fermentation-Derived Cellulose?

• Forms a unique 3D net to suspend beads, scrubbers and more

• Effective in low or no water formulations

• Biodegradable

• Very low use level needed

• Produced by microbial fermentation of similar bacteria to nata de coco

It’s a unique and ready-to-use liquid solution that stabilizes in a wide range of surfactant-based formulations with minimal impact on final product viscosity. Standing out in a competitive market often requires functional, visual and sensory differentiation, which can be accomplished by the suspension of useful ingredients. FDC enables the suspension of materials such as fragrance beads, pearlescent, botanicals and other functional material – even in clear or translucent, no- and low-water systems.